Results:

ESG News Review 30 August – 5 September 2014

8 09 2014

Désolé, cet article est seulement disponible en Anglais Américain.


(English) ESG News Review 11 — 17 January 2014

20 01 2014

Désolé, cet article est seulement disponible en Anglais Américain.


(English) Exclusive: Inside McDonald’s quest for sustainable beef

7 01 2014

Désolé, cet article est seulement disponible en Anglais Américain.


(English) ESG News Review 24 — 30 August 2013

2 09 2013

Désolé, cet article est seulement disponible en Anglais Américain.


Measuring the social value of corporate sponsorship

25 06 2012

The corporate sponsorship of the London Olympics has certainly not been without its critics. Amongst the sponsors, Coca-Cola, McDonalds and Cadbury in particular have been criticised for promoting high-sugar, high-caloric brands that seem far removed from the slim, trim world of professional athletics. However, Coca-Cola has fought back by teaming up with the think tank […]


Foundation Head Criticizes Olympic Sponsors Coke, McDonald’s

24 02 2010

The head of the Childhood Obesity Foundation says the association of corporations such as McDonald’s and Coca-Cola with the Olympics sends an unhealthy message to children. Although Olympic organizers promote physical activity and positive health spinoffs from the games, increased consumption of sweet drinks and fast food could have the opposite effect, said Dr. Tom […]


McDonald’s Counters Criticism With Green Marketing Effort

19 05 2009

Fast food giant McDonald’s is trying to show consumers its “greener” side with a new institutional marketing effort, “Global Best of Green.”The full report details about 80 McDonald’s initiatives around the world, such as: About 80 percent of packaging used by McDonald’s Europe comes from renewable resources. In Canada, switching from bleached white napkins to […]


HIV-positive man sues McDonald’s after firing

6 09 2008

DYERSVILLE, Iowa – A former McDonald’s employee filed a complaint with the Iowa Civil Rights Commission alleging he was unlawfully fired because he’s a gay man with HIV. Daniel Carver, 46, alleges that what began as a lack of promotions and fewer hours escalated to derogatory names, violence and death threats. Carver alleged that a […]


Olympic sponsor BHP fails to placate Mia Farrow over Darfur

29 04 2008

BHP Billiton has incurred the wrath of campaigners who are now planning a series of demonstrations against the company for its backing of the Beijing Olympics. The mining giant is one of a handful of major corporate sponsors of the Games being targeted by Dream for Darfur – the group led by actress Mia Farrow […]


¿Cà³mo se mide la ética de una marca?

2 07 2007

Segàºn un informe publicado en mayo por la organizacià³n suiza Covalence, Unilever es la marca mà¡s ética del mundo, seguida de Alcoa (aluminios) y Starbucks. Por su parte, hay marcas que se està¡n esforzando por refinar su ética corporativa, progresos que el informe reconoce de Marks & Spencer, Wal-Mart y McDonald’s. Toyota serà­a la marca […]