BITC and Superbrands have challenged an independant and voluntary Advisory Panel to identify organisations that have made CSR a focal point of their corporate activity, especially in regards to building brand equity. The objective is to create a dedicated section within the 2008 “Business Superbrands” book to tell a  series of positive and inspirational stories that will serve  to inform and motivate others. Researchers identified the constituent members of seven leading CSR indices: Accountability Rating; Business in the Community CR Index;  Carbon Disclosure Project;  Covalence Ethical Quotation; Dow Jones Sustainability Index;  Ethibel Sustainability Index; FTSE4Good Index. > Continue.

Publication: Covalence in the News | Country: UK | Source: Business in the Community, Superbrands