Hot on the heels of Apple pledging to be more green, former computer manufacturer IBM is doing the same. Where Apple talked about reducing toxic wastes generated during the production of its home computers and iPods, IBM is talking about increasing efficiency in its massive collection of worldwide data centers. A data center is basically a building full of computers droning away in air-conditioned rooms to serve up the world’s data. These centers consume huge amounts of power — so much that when Google built its latest data center, it specifically chose a location close to hydro-electric dams so it could get cheap electricity. Image source: ivory.vnunet.com

News selected by Covalence | Country: Global | Company: IBM, Apple | Source: USA Today / AOL News